Seo
How do I know if website changes improved SEO?
Record the page, query group, change, and publication date, then compare clicks, impressions, CTR, position, and relevant conversions over comparable periods. Account for seasonality and other changes before attributing the result.
A more useful answer
Keep the page or query group and comparison window consistent. Review clicks, impressions, CTR, position, and the business action the page should support.
Seasonality, result changes, promotions, and other edits can affect the same period. Treat the result as evidence rather than proof that one edit caused every movement.
What to do next
- 01Save the baseline and exact change.
- 02Use enough data for the page's normal traffic level.
- 03Judge search metrics together with useful visitor actions.