Websites

What pages should a small business website include?

Start with Home, Services, About, Contact, and a trust/proof page. Expand based on search intent and sales flow.

Website notes and analytics used to answer a practical business question

A more useful answer

Five pages are enough for most first launches. Each page should have a job and a next step, usually a form or phone path.

Create those pages in the Website dashboard, then add service or area pages when search or sales conversations repeat the same question.

What to do next

  • 01Build essentials first.
  • 02Add FAQs/case studies later.
  • 03Tie pages to CTA goals.