Websites
What pages should a small business website include?
Begin with the pages needed to explain the offer, establish trust, and give visitors a next step. For many businesses that means Home, Services or Products, About, and Contact, with proof or FAQs added when useful.
A more useful answer
Home, Services or Products, About, and Contact are common starts because they explain the offer and response path. Add proof, FAQ, project, and location pages when they answer other real questions.
Do not create a separate page simply to reach a target count. Each published page should add useful information and link to an appropriate next step.
What to do next
- 01Give every page one clear purpose.
- 02Add a separate page when it answers a distinct need.
- 03Connect information pages to the appropriate contact path.