Websites

How many pages should a service business website have?

A practical starting range is 5-15 pages, then expand with service/location pages where demand exists.

Website notes and analytics used to answer a practical business question

A more useful answer

One page per real service beats one long homepage. Combine services only when customers buy them as one offer.

Do not invent city pages for towns you barely serve. Thin location pages waste crawl time and confuse visitors.

What to do next

  • 01One page per core service.
  • 02Add local pages over time.
  • 03Track conversion per page.